How TRAQ works
Our proven AI technology will coach your sales team to deeply understand your buyers needs, while helping to close deals quickly, with less risk, and better predictability.
Humans have limits.
And in sales, you can only be in one place at one time.
For a sales leader, this is torture. The insight you need to help your reps is found in their sales calls, and there are only so many you have time to hear.
Artificial intelligence helps you push past human limitations.
Finally, there’s a team member who can listen to every sales call, analyze each one, and find the connective threads which consistently close deals.
TRAQ is part of every customer call, and the knowledge it gains gives your sales organization the insights needed to close deals faster.
Here’s how it works.
TRAQ continually coaches your sales team and creates the following:
Efficiency
Every call your team makes is recorded and transcribed, turning every conversation into invaluable data.
Effectiveness
TRAQ automates critical insights from every conversation and reveals what your customers are thinking.
Visibility
See your customers like never before and use this knowledge to coach and guide the sales organization through every deal.
Efficiency
Conversation Intelligence
Conversation Intelligence (CI) is a form of AI based on Natural Language Processing (NLP).
This means TRAQ is capable of finding important words and phrases in your conversations and extracting insights from them.
Introducing AVA, TRAQ’s virtual assistant. AVA helps your sales organization see through all your sales conversations and answers important questions.
You will learn about:
- Buyer priorities
- Opportunities and risks
- Objections
- Competitors being considered
- Feature requests
- Customized topics
- Action items and tasks.
Conversation Intelligence makes sure nothing gets missed
Remember, TRAQ is listening and learning from every call. It catches the subtle nuances in buyer feedback that are easy to overlook, identifies gaps in the sales process, uncovers previously unseen concerns, and more.
Then, your reps are empowered by knowing exactly how to follow up with each buyer.
Objective Call Scores
- With ai gathering massive troves of data from your conversations, the result is an objective, unbiased system to score your calls.
- The Buyer Sentiment Score measures the interest level of the buyer.
Our proprietary algorithm generates a new score for every call so you can track the buyer’s level of interest throughout the sales cycle and adapt as needed.
Unbiased, objective feedback in your sales process enables realistic sales forecasts when evaluating your pipeline. It makes it easy to run reports, understand the status of each sale, and make strong strategic decisions about where to focus your team’s efforts.
Effectiveness
No-Fuss Transcriptions
Record and transcribe any online meeting and softphone call at any time. Our handy calendar integrations ensure you capture every scheduled Zoom, Teams, and Google Meet call automatically.
AI Note Taking
TRAQ takes notes for you during the call so you can keep your undivided attention on the buyer.
Then, notes are imported into your CRM, freeing up an average of 8-12 hours of admin time per week for sales.
Instant Summaries
After your meeting, TRAQ generates a summary of the transcript. This makes it easy to prep for future calls and gives leaders the ability to catch up quickly on the status of each sale.
Visibility
Superpowered Sales Team
The insights found and categorized by TRAQ help you understand your buyers like never before. You’ll gain x-ray vision, mind-reading powers, and super speed all at one time.
You’ll identify new trends, unlock new understandings of your buyers’ priorities, and track them as they change over time. Meanwhile, TRAQ keeps learning from each one of your team member’s conversations.
Accurate Forecasting
Make fact-based revenue projections thanks to a complete view of each deal in the sales pipeline. Run Opportunity Reports to quickly see the status of every sale and intervene where needed.
Benefits Beyond Sales
The customer intelligence generated by TRAQ benefits everyone in your business. Marketing can adjust their messaging. Customer experience and product development gain invaluable insight, and the C-suite is empowered to make strong, strategic decisions for the organization.
Experience the Power of TRAQ
Coaching your sales organization while leveraging conversations to create coaching snippets and a powerful coaching library.
Here's how it works.
Let's explore. You + TRAQ
Share your organization's goals and needs with us. We would be happy to show TRAQ's features and show you how easy it is for any team member to use. We can demonstrate how TRAQ can help your team close more sales.